Essential for Marketers
Accelerate is a suite of tools for the Block Editor, helping you unlock capabilities such as Personalization, A/B Testing, Internal Ads and more within your WordPress site — all with built-in analytics and event-tracking.
It simply works on all hosts, no configuration needed:


A/B Testing Blocks. Easily add new variants to any existing blocks, promote your highest performers.

Personalized Blocks. Use our comprehensive Audience Manager to target dedicated user segments.

Global Blocks. Protect and re-use key content. Measure each block’s performance to drive higher engagement.

Broadcast Blocks. Promote your Global Blocks throughout your entire site with this internal ad tool.
Create an A/B Test in under 1 minute
Once you convert one of your blocks to a “Global Block”, you will be tracking block analytics. From there, upgrade it to an A/B Test (clone previous variants or start with a blank canvas).
No setup needed.
Accelerate FAQ
Will Accelerate work on my site?
Yes, Accelerate works on any WordPress setup and does not require any advanced hosting. The heavy lifting is done by our analytics backend. So you can comfortable go ahead and install Accelerate with our friends at WordPress VIP, Pantheon, Kinsta, and others…
How do I install Accelerate?
At the top of this page, click on sign-up for a free account. This will take you through the process whereby every site you want to install Accelerate on, will require two things; the API key we provide you, and the Accelerate plugin installed.
What is the impact of Accelerate on SEO?
Search engine bots scanning the site will be exposed to fallback variants when coming across content that utilizes A/B testing or Personalization.
How do I use Accelerate?
Please refer to our Documentation during our beta phase.
How are Analytics hosted?
During this beta phase, all data is stored in the EU (specifically in Frankfurt, Germany). We may offer other jurisdictions in the future — please let us know if you have any requests with regards to jurisdictions. Data is never shared with third parties, or transferred out of the region. Everything is hosted at AWS and automatically deleted after 90 days.
All data collected by Accelerate is subject to the European GDPR regulations, as processed by Human Made Ltd, a UK registered company.
Data about your visitors is automatically collected by Accelerate to power analytics and personalization features, based on the visitor’s opt-in status.